health social media

The REAL Pepsi Challenge: Diabetes

By AmyT on February 8, 2010

Isn’t it ironic that the multi-million-dollar companies that are most ‘part of the problem’ like to pretend that they’re ‘part of the solution’?
That’s all I could think of when learning about Pepsi’s big social-media-based “goodwill campaign” surrounding the SuperBowl this weekend. The company hopes to wow the country by relinquishing those coveted SuperBowl TV ad spots — reported to cost about $3 million this year — and vowing to spend the money on public…

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Five Things I Learned About Lyme Disease

By AmyT on February 2, 2010

I know, I know, this is a diabetes blog. But those of you who follow me regularly are probably aware that a new chronic illness has entered our lives — Lyme disease. My husband was diagnosed shortly after we returned from Germany last summer, and it’s turning out to be a much more formidable opponent than we originally thought.

Here are some things I have learned:
1. The disease is named after the village of…

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Helping Roche Engage with the Diabetes OC

By AmyT on April 29, 2009

We bloggers and social network afficionados have been calling for the medical establishment to wake up and smell the Java, and recognize that we patients have a new place to congregate and a new communal voice on the web.  Why don’t they recognize us and engage with us, we ask?
Well now I know that at least one big Pharma company producing glucose meters and pumps is listening.  Not only listening, but they’d like to…

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Treating Illness with Information

By AmyT on April 28, 2009

Traditionally, a “prescription” meant a piece of paper that got you a vial of pills or other medication you were meant to take until your next meeting with your doctor. Today, health professionals increasingly recognize that LEARNING is part of the prescription -– if you want people to thrive with their condition, that is.
The Health 2.0 conference I attended last week was all about different approaches to this topic: how do patients best learn…

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Grand Rounds: Birthday Edition

By AmyT on April 21, 2009

Welcome Guests! Thanks for joining me on this fine day for the Grand Rounds host Birthday Edition, Vol. 5, No. 31 — where the best of this week’s medical and health blogging comes to party.
And now straight to the festivities, where you’ll find some delightful surprises in store:
 
 
SWEETS
Birthday cake, anyone? Alison Finney, a fellow diabetic and author of Shoot Up or Put Up, shares my April 21 birthday! (also with…

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