The 2nd Annual DiabetesMine™ Design Challenge

A very big announcement today, my Friends. Welcome to the kickoff of the …

2nd Annual DiabetesMine Design ChallengeDiabetesmine_logo_210_x_176

* a competition designed to foster innovation in diabetes design and encourage creative new tools that will improve life with diabetes *

Two of the most enticing design concepts will win a package of prizes to help further their creative efforts: $1,000 in cash, some pro-bono professional advice from world-renowned design experts, and free access to the next Health 2.0 conference for one adult winner.Medgadget_logo

This contest is co-hosted by my friends over at MedGadget, the Internet journal of emerging medical technologies, and supported by the world-renowned design firm IDEO, with headquarters in Palo Alto, CA. The campaign is generously sponsored by Cory and Justin Oringer, two young brothers (ages 14Ideo_logo and 11, respectively) who have both been living with Type 1 diabetes for more than 10 years each and have already seen and personally experienced many wonderful benefits of design innovation in diabetes technology. Just a few of the innovations that have changed their lives include:

  • blood glucose tests that previously took 30 seconds now take only 5 seconds
  • 5 microliter droplets of blood required have now shrunk to just .3 microliters
  • where we once there was finger sticking only, we can now use alternate sites (nighttime toe testing
    gives the boys’ fingers some healing relief)
  • multiple injections have now given way to the option for pumping with convenient temp basals, correction calculators, and “bolus wizards”
  • 21g lancets have slimmed down to just 30g needles, now available in “virtually painless”
    lancing devices like Renew and Pelikan
  • These devices provide the lancet needles in cartridge form, doing away with accidental needle sticks (Cory’s schoolmate once poked himself with a lost lancet, creating havoc at their school)

At the same time, Cory and Justin have witnessed (and lived) the revolution in communication we fondly know as Social Media. Who ever heard of a “blog” back when they were diagnosed? User-generated content has changed lives, and driven a whole new wave of excitement about contests and challenges (think American Idol, Dancing with the Stars, Survivor, and The Apprentice).

“With a father deeply entrenched in the diabetes business, Cory and Justin inevitably wind up in the midst of numerous innovation-brainstorming conversations. They’re very excited to be involved in the DiabetesMine Design Challenge,” the family writes to me.

Now for the particulars:


THE BACKGROUND

It was just about this time last year that I posted my Open Letter to Steve Jobs, calling for the gods of consumer design to help revolutionize design of diabetes devices. This spurred a ton of conversation across the blogosphere and mainstream media. In the weeks and months that followed, all sorts of individuals and organizations came forward with many compelling new prototypes, designs, and ideas.

This year, we’re making it an official competition, laying down the gauntlet, as it were, to anyone passionate about diabetes and product design. Whether you’re a pharma R&D pro, an independent engineer, a design student or an enterprising patient, we want to hear from you.


ELIGIBILITY

This competition is open to all individuals and organizations developing devices or supplies for people with diabetes (medications not included), or enterprising patients with unique prototype concepts. DiabetesMine™ will accept submissions in two categories: under age 18, and age 18 and older.


CONTEST TIMELINE

Submissions can be made beginning April 30, 2008, until Monday, May 26st, 2008, at 11:59 pm PST. The winners will be announced on Friday, May 30th, 2008.


PRIZES

The winners will receive a combination of rewards intended to help take their ground-breaking diabetes design concept to the next level: prize money, consulting advice, industry event exposure and media coverage.

  • Sponsors Cory and Justin Oringer generously offer $1,000 each in two entry categories: under age 18 and over age 18 (total prize money $2,000).
  • Health and wellness consultants from world-renown design firm IDEO will host a
    two-hour workshop to help each winner refine their concept.
  • Organizers of the “innovation incubator” Health 2.0 Conference have generously offered one free access ticket to their Fall conference in San Francisco, October 21-23rd, 2008, for the winner of the adult competition.
  • MedGadget and DiabetesMine™ will promote the winners through articles and blogs, and possibly also feature some of the coolest finalists.


COMPETITION GUIDELINES

  • All entries must be in the form of a movie or an animation, no more than 2 minutes long (all content in English), which will be submitted by uploading into the DiabetesMine™ channel on YouTube.
  • Each product or design concept must be new, i.e. introduced within the last half-year, or in development phase, possibly undergoing user testing now.
  • One video per product idea only, please.
  • The product or design concept needs to have been created in its entirety by the submitting team, i.e. it must not infringe or violate the rights of any third parties, including, but not limited to the copyrights, patents, trademarks, trade secrets, and right of publicity/privacy.
  • Each video submission needs to contain your brief but complete “Elevator Pitch,” covering the following aspects describing your new design:
    • Explanation of the everyday problem(s) your concept is designed to solve – how does it help improve life for people with diabetes?
    • Description of the medical application of the product.
    • Detailed depiction of the product’s look and feel, material, and dimensions. Ideally the video will include a 360-degree shot of the product or design concept.
    • Demonstration of the product in action and its various functions, if possible.
    • Each video segment must display the 2nd Annual DiabetesMine™ Design Challenge screen at the beginning and end for five seconds. (See instructions below on where to download that slide)

[for some inspiration, see tips on crafting your Elevator Pitch here. View the sample contest entry videos here. Or browse the various product pitches here.]


HOW TO SUBMIT YOUR ENTRY

1. Create your video, and add the DiabetesMine™ Design Challenge screen (downloadable HERE) to appear at the beginning and end for five seconds.

2. Give your video a short, recognizable title (ideally the product name), to make it easy for readers to vote on favorites.

3. Go to this site: http://youtube.com/group/DiabetesMineDesignIT, and click on “add a video” to upload.

4. Post a comment on this blog below providing the following information to help identify your video:

  • Video title
  • Your name and age (category you are entering)
  • Valid email contact info
  • State of residence
  • Your status (medical professional, start-up company, independent designer, student, etc.)

5. Note that by submitting an entry for the 2nd Annual DiabetesMine™ Design Challenge, submitters agree to these additional OFFICIAL CONTEST RULES.


THE JUDGING CRITERIA

Winners will be evaluated by both popular vote and by a panel of three judges. In a sort of reverse American Idol system, reader voting will be taken into consideration, but the final determination will be made by the judges.

The judging panel will consist of one MD/Editor from MedGadget, one design expert from IDEO, and Amy Tenderich of DiabetesMine™ providing the patient perspective on user experience/desirability of the product. Entries will be judged on three-pronged criteria:

  • Efficiency – how does it solve a real-life problem for people living with diabetes?
  • Clinical Efficacy – how realistic and applicable is this product from a medical standpoint?
  • Aesthetics – it’s the look and feel, Baby! How good is the pure design?

Remember, good design can be applied to anything, even something as “low-tech” as a special container for disposing of used glucose test strips. Let the innovation begin!

*** UPDATE 5/14/88 ***

We have upped the prize money, extended the submission deadline to June 16, 2008, and opened the competition up to “paper entries.” Please see this press release for details.

SEE PAPER ENTRIES BELOW.

Read this doc on Scribd: D Wallet design entry

Read this document on Scribd: BUBBLE GLUCOSE MONITORING SYSTEM

Read this document on Scribd: CarbPen entry

Read this document on Scribd: Meter + iPod Entry

Read this document on Scribd: DiaPrinter entry

Read this document on Scribd: GLUCO PATCH

Read this document on Scribd: DiMo Meter for Kids

Read this document on Scribd: Maximum Slide for Test Strips

Read this document on Scribd: DiabetesTogether entry – Shelley Robbins
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48 Responses

  1. Rickina
    Rickina April 30, 2008 at 9:17 am | | Reply

    This is a fantastic opportunity and I can’t wait to submit my idea…now if I could just figure out how to do a video?????

    Thank you Amy for this great challenge!

  2. Meg
    Meg May 1, 2008 at 7:50 am | | Reply

    Amy,
    I don’t have a design idea, but I have a request for the designers.

    THINK SMALL!

    Yesterday I had a package from
    Medtronic containing the new OneTouch meter to replace the BD meter that communicates with my pump. The meter is small, has great features, etc. BUT< the case is much bigger than the case on a OneTouch without the bells and whistles. WHY? There is no apparent reason for the larger case. We have to carry so much stuff around with us, I like things to be as small as possible. SO, if your gadget is small, PLEASE make the case small as well. Because, really, what difference does it make if you shrink the size of a meter, but you can’t figure out how to shrink the case.

  3. Meg
    Meg May 1, 2008 at 7:50 am | | Reply

    Amy,
    I don’t have a design idea, but I have a request for the designers.

    THINK SMALL!

    Yesterday I had a package from
    Medtronic containing the new OneTouch meter to replace the BD meter that communicates with my pump. The meter is small, has great features, etc. BUT< the case is much bigger than the case on a OneTouch without the bells and whistles. WHY? There is no apparent reason for the larger case. We have to carry so much stuff around with us, I like things to be as small as possible. SO, if your gadget is small, PLEASE make the case small as well. Because, really, what difference does it make if you shrink the size of a meter, but you can’t figure out how to shrink the case.

  4. Meg
    Meg May 1, 2008 at 7:50 am | | Reply

    Amy,
    I don’t have a design idea, but I have a request for the designers.

    THINK SMALL!

    Yesterday I had a package from
    Medtronic containing the new OneTouch meter to replace the BD meter that communicates with my pump. The meter is small, has great features, etc. BUT< the case is much bigger than the case on a OneTouch without the bells and whistles. WHY? There is no apparent reason for the larger case. We have to carry so much stuff around with us, I like things to be as small as possible. SO, if your gadget is small, PLEASE make the case small as well. Because, really, what difference does it make if you shrink the size of a meter, but you can’t figure out how to shrink the case.

  5. Stick Me Designs
    Stick Me Designs May 1, 2008 at 5:10 pm | | Reply

    Hi Amy,
    I’ve got my video all ready, I’m submitting it tonight!

    Here’s my information…For Voting!!

    *Video: “Bio Flips by smd: Stylish Used Test Strip Disposal”

    *Name:Stick Me Designs aka Rickina

    *State I Represent: Virgina

    *Status: Start-up Company, Stick Me Designs

  6. Stick Me Designs
    Stick Me Designs May 1, 2008 at 5:10 pm | | Reply

    Hi Amy,
    I’ve got my video all ready, I’m submitting it tonight!

    Here’s my information…For Voting!!

    *Video: “Bio Flips by smd: Stylish Used Test Strip Disposal”

    *Name:Stick Me Designs aka Rickina

    *State I Represent: Virgina

    *Status: Start-up Company, Stick Me Designs

  7. Stick Me Designs
    Stick Me Designs May 1, 2008 at 5:10 pm | | Reply

    Hi Amy,
    I’ve got my video all ready, I’m submitting it tonight!

    Here’s my information…For Voting!!

    *Video: “Bio Flips by smd: Stylish Used Test Strip Disposal”

    *Name:Stick Me Designs aka Rickina

    *State I Represent: Virgina

    *Status: Start-up Company, Stick Me Designs

  8. Adam Greene
    Adam Greene May 2, 2008 at 8:30 am | | Reply

    amy, kudo’s for following up from last years open letter. This is fantastic! I applaud you for really rolling up your sleeves and diving right in by setting this up. I look forward to seeing the submissions.

  9. Adam Greene
    Adam Greene May 2, 2008 at 8:30 am | | Reply

    amy, kudo’s for following up from last years open letter. This is fantastic! I applaud you for really rolling up your sleeves and diving right in by setting this up. I look forward to seeing the submissions.

  10. Adam Greene
    Adam Greene May 2, 2008 at 8:30 am | | Reply

    amy, kudo’s for following up from last years open letter. This is fantastic! I applaud you for really rolling up your sleeves and diving right in by setting this up. I look forward to seeing the submissions.

  11. Ken
    Ken May 2, 2008 at 4:40 pm | | Reply

    Hey Guys, I want to enter this with an idea I’ve had for a while but honestly, I don’t know what software to use to create the video.. can anyone offer up some helpful advice? I know how to use a program to draw a prototype so that’s taken care of but the promotional video software I’m lost on.
    Thanks a lot, Ken

  12. Ken
    Ken May 2, 2008 at 4:40 pm | | Reply

    Hey Guys, I want to enter this with an idea I’ve had for a while but honestly, I don’t know what software to use to create the video.. can anyone offer up some helpful advice? I know how to use a program to draw a prototype so that’s taken care of but the promotional video software I’m lost on.
    Thanks a lot, Ken

  13. Ken
    Ken May 2, 2008 at 4:40 pm | | Reply

    Hey Guys, I want to enter this with an idea I’ve had for a while but honestly, I don’t know what software to use to create the video.. can anyone offer up some helpful advice? I know how to use a program to draw a prototype so that’s taken care of but the promotional video software I’m lost on.
    Thanks a lot, Ken

  14. AmyT
    AmyT May 2, 2008 at 5:59 pm | | Reply

    Yay Rickina!

    Hey Ken,
    Here’s what my expert buddies tell me:
    Most Windows computers come with Windows Movie Maker, which should be right in the programs folder. It is a totally thrills-free application, but it can make a basic movie with fades between shots and stuff like that. Additionally you can try Videospin http://videospin.com/ – which is free and has a few more features than Movie Maker.

    I hope that helps.

  15. AmyT
    AmyT May 2, 2008 at 5:59 pm | | Reply

    Yay Rickina!

    Hey Ken,
    Here’s what my expert buddies tell me:
    Most Windows computers come with Windows Movie Maker, which should be right in the programs folder. It is a totally thrills-free application, but it can make a basic movie with fades between shots and stuff like that. Additionally you can try Videospin http://videospin.com/ – which is free and has a few more features than Movie Maker.

    I hope that helps.

  16. AmyT
    AmyT May 2, 2008 at 5:59 pm | | Reply

    Yay Rickina!

    Hey Ken,
    Here’s what my expert buddies tell me:
    Most Windows computers come with Windows Movie Maker, which should be right in the programs folder. It is a totally thrills-free application, but it can make a basic movie with fades between shots and stuff like that. Additionally you can try Videospin http://videospin.com/ – which is free and has a few more features than Movie Maker.

    I hope that helps.

  17. Shelbee
    Shelbee May 4, 2008 at 6:46 am | | Reply

    Hello,

    This is awesome. I have been praying for an untraditional avenue to potentially release my invention. My invention has been cleared by a Washington DC IP firm and my CAD drawings of my prototype completed. Now onto my patent. What kind of protection does this contest require? I have already created a local newspaper interest and investors and creditibility from a University (George Mason University – the Innovations Department – took my (hand-drawn) concept and created the prototype. Is this a possible avenue for me? Peace and Blessings, Shelbee

  18. Shelbee
    Shelbee May 4, 2008 at 6:46 am | | Reply

    Hello,

    This is awesome. I have been praying for an untraditional avenue to potentially release my invention. My invention has been cleared by a Washington DC IP firm and my CAD drawings of my prototype completed. Now onto my patent. What kind of protection does this contest require? I have already created a local newspaper interest and investors and creditibility from a University (George Mason University – the Innovations Department – took my (hand-drawn) concept and created the prototype. Is this a possible avenue for me? Peace and Blessings, Shelbee

  19. Shelbee
    Shelbee May 4, 2008 at 6:46 am | | Reply

    Hello,

    This is awesome. I have been praying for an untraditional avenue to potentially release my invention. My invention has been cleared by a Washington DC IP firm and my CAD drawings of my prototype completed. Now onto my patent. What kind of protection does this contest require? I have already created a local newspaper interest and investors and creditibility from a University (George Mason University – the Innovations Department – took my (hand-drawn) concept and created the prototype. Is this a possible avenue for me? Peace and Blessings, Shelbee

  20. Andre Blackman
    Andre Blackman May 5, 2008 at 10:28 am | | Reply

    How absolutely cool is this?? So glad I came across it, looking forward to see the results.

  21. Andre Blackman
    Andre Blackman May 5, 2008 at 10:28 am | | Reply

    How absolutely cool is this?? So glad I came across it, looking forward to see the results.

  22. Andre Blackman
    Andre Blackman May 5, 2008 at 10:28 am | | Reply

    How absolutely cool is this?? So glad I came across it, looking forward to see the results.

  23. Mark Dechand
    Mark Dechand May 27, 2008 at 9:38 am | | Reply

    Hi Amy,
    I am attaching a PDF of my idea, The D Wallet, for posting.

    Walking D. Path

    Mark Dechand
    Topeka, KS 66604

    “Over 18″ Category

  24. Sandra Leal
    Sandra Leal May 27, 2008 at 4:03 pm | | Reply

    See The LanceLight entry, paper format.

    Sandra Leal, “Over 18” Category
    Arizona
    Medical Professional with a spouse who has type 1 diabetes

  25. Pulse & Signal » Blog Archive » 2nd Annual DiabetesMine Design Challenge!

    [...] is doing that again with the 2nd Annual DiabetesMine™ Design Challenge. She writes: “[the] competition [is] designed to foster innovation in diabetes design and [...]

  26. Thomas
    Thomas June 1, 2008 at 2:30 pm | | Reply

    Submitted video to youtube. Hope you like it.

    Name: Glucose Tablet Skins
    Thomas, “Under 18″ category
    California
    Student

  27. zeus
    zeus June 4, 2008 at 9:17 am | | Reply

    Thanks for extending the dates!

  28. Stacey Gonzalez
    Stacey Gonzalez June 14, 2008 at 10:27 pm | | Reply

    Good day Mrs. Tenderich, my name is Stacey Gonzalez and I am an interior design student studying in the Philippines. I came across your site a few weeks ago and I was ecstatic in reading about the competition. I am sending copies of my entry, the Bubble Glucose Monitoring System. Thank you for the time and opportunity!

    Best regards,
    Stacey Gonzalez

  29. Payam Soltany
    Payam Soltany June 15, 2008 at 10:31 am | | Reply

    hi, just uploaded the idea video.

    Video: new generation of glucometers

    Name and age: payam soltany 32

    State: outside US

    Status: d caregiver best.

  30. Terry Keelan
    Terry Keelan June 15, 2008 at 4:36 pm | | Reply

    Three new entries from Terry Keelan of Culver City, CA:

    - The CarbPen

    - DiaPrinter

    - Meter + iPod

    adult category (patient), all published on Scribd, above.

    (AmyT says: Terry is my hero!)

  31. John
    John June 16, 2008 at 10:06 am | | Reply

    * DiMo – glucose monitor for kids
    * By J. Malakassiotis and J. Vekar (over 18 category)
    * Outside USA
    * We have an interest in health care, and making technology serve people with ease-of-use as the key to it all We fall into the category of “curious consumers and amateur designers” :-)

    Amy, thanks for promoting this contest. It’s great to see the innovative ideas popping up from all over.

    We’ve submitted our entry to your email address in PDF format.

  32. Fred Geyser
    Fred Geyser June 16, 2008 at 1:26 pm | | Reply

    New Entry in PDF format: GLUCO PATCH

    In the adult category.
    I’m in Merced CA 95340

    I’m a patient living with diabetes under tight control for the last 27 years. I was diagnosed in1981 in South Africa on my 16th birthday.

    I am an Electrician and HVAC technician during the day and I design and write programs for electronic projects as a hobby in my spare time.

    I love to read your DiabetesMine, its such a big inspiration for people that lives with diabetes and I’m always on there to find out if there is something new that i can try. You do a great job, thank you :)

    Fred

  33. Elizabeth Ochoa
    Elizabeth Ochoa June 16, 2008 at 1:29 pm | | Reply

    New entry in PDF format:
    TouchPad for Meal Selection and Insulin Dosing

    adult category, from Elizabeth Ochoa

    My grandmother had diabetes and these device would be prefect for her. I hope others think so too!

  34. Max Wieder
    Max Wieder June 16, 2008 at 4:09 pm | | Reply

    Hi, my name is Max Wieder, from Atlanta, Georgia. My mom told me about the design challenge,
    and I thought it was a good place to send my ideas about test strips.
    My friend Ben Katz helped me build it, and it was pretty cool seeing
    something I had imagined actually working. Thanks for having the
    challenge — I had a good time!

    “Maximum Slide”
    Submitted by
    Max Wieder, age 10, dx 1-29-07
    Ben Katz, age 14

  35. Theresa Garnero
    Theresa Garnero June 16, 2008 at 4:37 pm | | Reply

    Hi Amy,
    I’m Theresa Garnero, a 43 year old diabetes nurse educator from sunny California. My video title is “Pet Pancreas”. My hope is that this key chain device will inject some random positivity into the daily mix. Plus, maybe it will get the pancreas some respect!
    Thanks for this innovative contest. Diabetes is about change and who better to start the changes than those dealing with it or supporting the cause from the front lines.
    Best,
    Theresa

  36. Shelley Robbins
    Shelley Robbins June 16, 2008 at 6:58 pm | | Reply

    Hi Amy,
    I’m uploading a PDF file of my entry, DiabetesTogether, which combines technology enabled coaching, learning, and groups to support us PWDs in successful daily living. I’m definitely over 18, live in Minnesota, and I’m a PWD. Now, if I can only figure out how to upload to Scribd! I’ve been thinking about this idea for a long time, and the contest deadline helped me put my ideas on paper and more concisely into an elevator speech. I can’t wait to read all the entries.

    Shelley

  37. Alan Johnson
    Alan Johnson June 16, 2008 at 9:41 pm | | Reply

    Our entry is called Log for Life. We’re from South Carolina, and we’re all adults. We’re a startup, and intend to release our product later this summer.

    You can see our entry at http://www.youtube.com/watch?v=Iu4FHJAuSp8.

  38. Thomas
    Thomas June 16, 2008 at 9:54 pm | | Reply

    Hi Amy,
    I made a new video for the contest, but youtube is under maintenance and it won’t let me upload the video. I will keep trying until midnight, but… I don’t know what else to do…

    Video name: Break Off Test Strips
    Under 18
    California
    Thomas

  39. Thomas
    Thomas June 16, 2008 at 10:43 pm | | Reply

    Thanks, youtube went off maintenance so I posted it
    Thanks for everything you’ve done…

  40. James Neeley
    James Neeley June 17, 2008 at 11:09 am | | Reply

    New video submitted on behalf of Dr. Victor Montori:

    Diabetes Cards

    Minnesota
    Medical Professional
    Medication decision aid cards that help change the conversation between patients and physicians, making sure decisions incorporate patient needs and values.

    Let me know if there is any other information you need.
    Thanks,
    James

  41. DiabetesMine" Design Challenge: MEET THE WINNER - The Medical Quack .... by Barbara Duck - emrupdate.com

    [...] you recall, this competition is generously sponsored by Cory and Justin Oringer, two young brothers (ages 14 and 11, [...]

  42. Emily Bertman
    Emily Bertman July 18, 2008 at 9:40 am | | Reply

    I have a few ideas too, and although the competition is over I’d still like to submit some to you. Please advise how I may do so. Thanks!

  43. Electronic Medical Records
    Electronic Medical Records October 15, 2008 at 11:34 pm | | Reply

    Nice diabetes blog

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